Sunday, May 23, 2010

How Gucci Came to Be the best Italian brand in the world

For those indivuals who have no knowledge of Gucci, where have you been? A hermit in the himalayan mountains? On a serious note, this press release will get into a detailed discussion about the immense influence that Gucci has made on world of fashion. For the first time in the 1960s when celeb Grace Kelly was known to wear the Flora silk scarf (Gucci's signature product during that era). In addition, Mrs. Jackie Kennedy (John Kennedy's wife) was known to carry the Gucci Jackie O shoulder bag, the Gucci brand grew as a brand. After that famous people have purchased Gucci and it has been acknowledged as an indicator of affluence, celebrity, and richness. This is surely the principle cause why Gucci is at this time the biggest selling Italian brand on Earth.Gucci has outlets in every continent besides the continent of Antartica. Per contra, the boutiques tend to be cultural cities or wealthy centres with tourists. Additionally the flagship outlets in the the United States of America entail, * Americana Manhasset, Manhasset, New York (A shopping mall not far from Manhattan including famous brand stores) * Aspen Colorado (a deluxe Ski and Winter resort area for the wealthy and celebrities) * Atlanta, Georgia * Bal Harbour, Florida (a well-off area of Miami) * Beverly Hills, California (one of the most affluent areas in the United States) * Boston, Massachusetts * Chicago, Illinois * East Hampton, New York (nicknamed: "the playground of the rich") * Honolulu, Hawaii * New York, New York - Madison Ave. and Fifth Ave. flagship store10 Inticing and usually unknown details on the subject of Gucci:1) Although an Italian brand Gucci is actually controlled by French enterprise Pinault-Printemps-Redoute (PPR)2) In 1999, Louis Vuitton almost bought Gucci.3) Gucci started a collection for children in June of 20104) Gucci has designed paneling and other features for GM, AMC, and Ford cars in the past.5) Gucci Sneakers commenced to contribute efforts towards UNICEF and donate a piece of their shops sales to make assistance to the charity.6) Gucci became a member of the Guiness Book of World Records in 1998 with the world's most expensive pair of jeans. The jeans are named Gucci "Genius Jeans" and the price, a shocking, $3124.7) Gucci is the second most copied trademark ever.8) Gucci is named after the creator of Gucci: Guccio GUcci9) The Gucci family had famous fights and even one of the Gucci brothers was killed during their worst fights.10) Gucci only became publicly traded in 1995, before that time it retained a similar structure to its beginnings in the 1920s as a family business.What will happen to Gucci in the coming years? As far as we know in the 2000s Gucci under went another hard time as many luxury brand companies and overcoming this has been a difficulty. In the time proceeding 9/11 with travel restrictions and economic slow-down the brand suffered greatly. Anyhow, like many luxury brands Gucci is hopeful for its future in growing emerging markets such as those in Asia, Latin America, South America and the Middle East. A strong presence in these developing markets which are demanding for foreign luxury brands is one of the primary focuses of Gucci for 2010.


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Antoinette LaFleur is an author in the fashion world, their interests Gucci Shoes, Fashion Trends, and Fashion Origins.